Thursday, June 05, 2008

Avril Lavigne Rocks London, Offers New Scent

With millions of albums sold and a bevy of sold-out concerts under her belt, Avril Lavigne is a seasoned rock and roll pro, despite her young age.

And last night, she treated to folks in London to a killer concert, performing for a very enthusiastic crowd at the O2 Arena.

Following her concert, the Canuck chick made her way over to a SanDisk afterparty, schmoozing with the guests and posing for the paparazzi. She looked cute in a black-and-white striped v-neck sleeveless shirt, with a black skirt and some black leggings.

And if you’ve always wanted to smell like Avril, you’ll get your chance next year, as she’s reportedly teamed up with Procter & Gamble Prestige Products to launch her very first fragrance.

P&G Global Marketing Director Heike Hindenlang told press, “Young teenage girls really aspire to Avril and love everything about her. We think we can reach out to new consumers with her scents. It’s about finding which brands appeal to young consumers and [which] fashion and celebrities are resonant with them.”

Avril commented, “I am pleased to be working with Procter & Gamble on releasing my first fragrance. Creating this fragrance is a fun process and I am looking forward to sharing it with everyone.”

Celebrity Gossip

Enjoy the pictures of Avril Lavigne at the afterparty and performing at O2 Arena (June 4).